![]() Freedom (2016 model) - Bluetooth headset.Reign - activity tracker wristband and mobile app.In June of 2021, Jaybird debuted the release of the Vista 2 model of Bluetooth earbuds, which are fully wireless and feature active noise cancellation and what Jaybird calls "SurroundSense." In August of 2019, Jaybird released its wireless Bluetooth headset is the "Vista" model. On April 12, 2016, Logitech acquired the company for $50 million. In 2014, the company was listed for the first time amongst the 5 top selling premium headphones along with Beats, Bose, Sennheiser, and Sony, according to market research company NPD Group. The company's first Bluetooth headset, the JB100 Freedom, was launched in late 2007. After receiving positive feedback from the public, he founded JayBirdGear LLC in Salt Lake City, Utah in 2006. Armstrong placed a few of his prototype products online for sale to recoup production cost. An athlete himself, Armstrong was disappointed with the performance of headphones available at the time, and wanted to create a product for himself that would be sweat-resistant and non-restrictive for physical activity. Jaybird was founded by Australian entrepreneur Judd Armstrong in 2006.
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